Pizza chain Papa John’s has generated more than $1 million in sales from mobile Web orders in less than six months after offering that option to consumers. The milestone comes after Papa John’s earlier this year crossed more than $1 billion in overall online sales – up from $400 million in 2007 – and launched a Facebook page that quickly attracted 175,000-plus fans in less than a week. “It tells us that consumers are changing,” said Bob Ford, director of digital marketing at Papa John’s.
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Papa John’s Hits $1M in Mobile Sales
